Grey Poupon: The Society of Good Taste

Grey Poupon was a dated brand. The most modern thing they had done of late was come out in a squeeze bottle. This Facebook app was like their social coming out party.


Awards:

Cannes: Promo/Activation: Silver
Cannes: Integrated: Bronze
One Show Interactive: Best Use of Social Media: Merit
London International Awards: Use of Social Media: Silver


Press: